HR Business Accelerator Fast Track | Ben Geoghegan
PRIVATE 30-DAY HR BUSINESS GROWTH INTENSIVE
Stop Second-Guessing Your HR Business. Let's Decide What To Sell, Who To Sell It To And How To Start Winning More Clients.
Work privately with Ben Geoghegan to clarify your offers, pricing, positioning and client-acquisition priorities, create a focused growth plan and put your first campaign into action.
What's Included
  • Know exactly which offer to lead with
  • Get clarity on who to target and why
  • Leave with a focused plan, not more ideas to sort through
  • Start one client-acquisition campaign built for your business
  • Get direct feedback from Ben for 30 days while you implement
  • Stop guessing and start acting with confidence

$997 one-time payment. Private one-to-one support. Limited places available.

TOO MANY OPTIONS. NOT ENOUGH CERTAINTY.

There Are Hundreds Of Ways To Grow An HR Business. Which Ones Are Right For Yours?

You could spend your time on referrals, LinkedIn, networking, direct outreach, webinars, public speaking, partnerships, podcasts, email marketing, SEO, paid ads, digital products, events, RFPs or lead magnets.

ReferralsLinkedInNetworking Direct outreachWebinarsSpeaking PartnershipsPodcastsEmail marketing SEOPaid adsEvents RFPsLead magnets

The answer is not to do everything. The answer is to work out which few opportunities best fit your experience, expertise, services, buyers, network, available time, budget, strengths, confidence, preferred way of working and financial goals.

"The objective is not to give you more things to do. It is to identify what deserves your attention now, and what you can safely ignore."
A NOTE FROM BEN

Why I Built The Fast Track

Hi, I'm Ben.

Over the years I've had hundreds of conversations with HR consultants and HR-related business owners who are good at what they do but stuck on how to grow it. The pattern is almost always the same. It's not that they lack ideas. Most have a folder full of them: half-finished courses, saved LinkedIn posts, a list of marketing tactics they've been meaning to try.

What they don't have is someone experienced sitting across from them, asking the right questions and helping them decide what actually matters for their business right now.

That's a different problem than the one most programs solve. A course can teach you a framework. It can't tell you whether your business should lead with retained advisory work or project-based consulting, whether you should specialize in employee relations or leadership development, or whether LinkedIn or referral partnerships deserve your attention this quarter. Those are judgment calls, and they depend on your experience, your network, your market and your goals.

I built the Fast Track because I got tired of watching capable HR professionals spend months guessing at decisions I could help them make properly in a single working session.

It's not a course. It's not a big group program. It's me, looking closely at your business, helping you make the calls that matter, and staying close by while you put them into action.

If that sounds like what you need, I'd like to work with you.

Ben Geoghegan
Founder, A Better HR Business
SPECIALIST HR BUSINESS EXPERIENCE

Built From Years Of Helping HR Businesses Make Better Commercial Decisions

BG

I'm a former corporate HR professional and independent HR consultant. For more than a decade I've helped HR consultants, workplace consultancies and HR technology businesses with marketing and business growth, and I've supported hundreds of HR-related business owners around the world.

I host the A Better HR Business podcast, with more than 300 episodes, and I've interviewed hundreds of successful HR business founders and industry leaders. I've run international HR business growth events attended by HR consultants, founders and business growth experts, and helped clients improve their positioning, package their services, generate leads, launch podcasts, fill webinars, develop partnerships and win valuable clients.

My value isn't generic marketing knowledge. It's the ability to recognize patterns across hundreds of different HR businesses and apply the right lessons to the business in front of me.

"If I were running your business, what would I focus on first?"

That's the question at the center of the Fast Track.

Great HR Professionals Don't Struggle Because They Lack Expertise

Clients trust you, and delivery is rarely the problem. The uncertainty shows up elsewhere: your services are broad, your website lists everything you can do, your pricing has grown accidentally, and you depend on referrals without a plan.

You may have started several marketing activities and sustained none. You second-guess proposals before sending them. You're unsure whether to specialize, you have lots of ideas and no clear priority, and you're not sure which of your experiences or results are commercially valuable.

"I have too many ideas and don't know which one to prioritize."
"I'm not sure whether my services are packaged properly."
"I know I need more clients, but I don't know which marketing method to commit to."
"I keep changing direction before anything has had time to work."
"I'd like someone experienced to look at the whole thing and tell me what they would do."
A SHORT, PERSONALIZED INTERVENTION

Make The Important Decisions First. Then Start Moving.

The Fast Track Is Not

  • A course to work through
  • A large group program
  • A generic marketing plan
  • Months of weekly coaching calls
  • A promise that I'll run your business for you

The Fast Track Is

  • A detailed assessment of your business
  • A private strategy process
  • A practical set of commercial decisions
  • A focused plan
  • Help putting your first priority campaign into action
  • Access to me while you implement the plan
"By the end of our Deep Dive, we're likely to have made 80–90% of the important strategic decisions. The following 30 days are about turning those decisions into practical action."
HOW IT WORKS

Four Steps, Thirty Days, One Clear Direction

1

Complete Your Business Diagnostic

Before the call, you'll answer focused questions and share relevant information about your experience, services, pricing, previous clients, current pipeline, marketing, goals and constraints. I review this in advance. Specialist AI tools help organize and analyze the information, but I make the recommendations.

2

Attend Your 90-Minute Deep Dive

We review your business together and decide who you should focus on, which offer should lead, how it should be packaged, the most appropriate pricing approach, your strongest positioning, the best immediate route to potential clients, and what to do first, and what to postpone or ignore.

3

Receive Your Personalized Growth Plan

You'll receive a concise, practical plan summarizing the main decisions, priorities and actions. It's not an enormous report. Its value comes from being specific and useful.

4

Put The Plan Into Action

For the following 30 days, you'll get private asynchronous support while implementing the plan. Share drafts, ask questions, get feedback on offers, outreach and content, discuss proposals and pricing, and report on progress. I respond within one business day, Monday to Thursday.

THE DECISIONS THAT MATTER

What Will We Actually Decide?

Target Clients

Clarify which types of organizations and buyers are most likely to value your particular expertise.

Offers And Services

Identify which services should be emphasized, simplified, narrowed or packaged more clearly.

Positioning

Make it easier for prospects to understand what you do, who you help and why you're credible.

Pricing

Review your pricing logic, packages and proposals, and ways to move beyond unstructured hourly billing where appropriate.

Client Acquisition

Choose the most appropriate immediate route to new conversations and opportunities.

First Campaign

Turn the strategy into a practical campaign using outreach, referrals, LinkedIn, partnerships, webinars, speaking, advertising or RFPs.

Priorities

Create a realistic sequence, and remove the distracting activities that don't deserve your attention yet.

STRATEGY THAT LEADS TO ACTION

You Won't Leave With A Plan That Sits In A Folder

The Fast Track identifies and begins putting one practical client-acquisition campaign into action. Depending on your business, this might involve:

  • Reconnecting with former colleagues, clients or industry contacts
  • Packaging and presenting a more specific service
  • Creating personalized LinkedIn outreach
  • Developing a small LinkedIn content campaign
  • Approaching referral or co-marketing partners
  • Pitching a webinar, roundtable or speaking idea
  • Improving an existing lead magnet and follow-up path
  • Pursuing relevant RFP or project opportunities
  • Testing a small paid campaign
  • Turning a completed project into repeat or retainer work

Not every campaign generates clients within 30 days. What the Fast Track provides is the strategy, assets, direction and support needed to begin creating opportunities.

FROM HR BUSINESS OWNERS

What It's Like To Work With Ben

"I highly recommend the HR Business Accelerator if you're planning on making the jump to HR consultant or feel a little stuck in your existing consultancy. Ben's industry knowledge is brilliant and really helped me develop my niche, core services and pricing structure."

Rebecca Shaw
Founder, SureHR

"I wholeheartedly recommend the HR Business Accelerator for anyone seeking HR consulting expertise paired with invaluable marketing insights. The information played a pivotal role in enhancing my approach to marketing and positioning myself as a new Organizational Development and Leadership Consultant."

Terrell Holmes
Founder and Principal Consultant, The Good Org

"Ben clearly understands HR buyers and knows how to help HR service providers align with buyers' needs."

Andy Najjar
COO, FutureSolve

"Ben is an outstanding resource for helping HR consultants with any aspect in the Human Resources field. His information is not only fresh but useful and effective."

Jeanette Verhovany
Founder and CEO, Virtual HR Canada

"Ben combines his broad HR knowledge and marketing skills to provide an easy-to-follow road map for growing an HR consultancy business."

George Ankle
Founder and CEO, GOVERNHR
EVERYTHING INCLUDED

What's Inside The Fast Track

01

Pre-Session HR Business Diagnostic

A structured review of your experience, goals, offers, buyers, pricing, marketing, sales activity, strengths and constraints.

02

AI-Assisted Experience And Opportunity Analysis

Your career and business history is used to uncover valuable expertise, achievements, stories, credibility, relationships, service ideas and positioning opportunities. AI assists the analysis; I provide the judgment and recommendations.

03

90-Minute Private Deep Dive With Ben

A concentrated one-to-one working session to make the key commercial decisions and agree on the immediate priorities.

04

Personalized HR Business Growth Plan

A concise record of your agreed target clients, offers, positioning, pricing direction, marketing priorities and 30-day actions.

05

First Client-Acquisition Campaign

Help shaping the key messages, assets and actions required to begin one appropriate campaign.

06

30 Days Of Private Implementation Support

Asynchronous questions, feedback and guidance, with responses within one business day, Monday to Thursday.

07

Three Months' Access To Growth Hub Resources

Selected templates, playbooks, workshops and examples relevant to your plan, not a giant course library to work through.

08

Specialist AI Tools For HR Businesses

Tools to help with positioning, offers, service ideas, outreach and content. Accelerators, not replacements for judgment.

Clearer Decisions. A Focused Plan. Something Already Moving.

  • Greater clarity about who to target
  • A more focused and commercially attractive offer
  • Better pricing logic
  • Stronger positioning
  • A practical client-acquisition priority
  • A first campaign being put into action
  • Feedback on the actual assets you're creating
  • A list of activities to stop, postpone or ignore
  • More confidence that your time and money are going to the right places
  • A reusable plan and assets you keep

The Fast Track Is Particularly Useful If...

  • You have real HR, workplace or people expertise
  • You're preparing to start an independent consultancy
  • You've started, but your pipeline is inconsistent
  • You've relied mainly on referrals
  • Your services are too broad or difficult to explain
  • You're considering several different offers or markets
  • You have lots of marketing ideas but no clear priority
  • You want experienced commercial judgment, not another generic course
  • You're willing to implement the decisions we make
  • You want a profitable and enjoyable business that fits your life

The Fast Track Is Not For People Who...

  • Expect me to hand them guaranteed leads
  • Want someone else to run every part of their business
  • Are unwilling to contact people, publish anything or test ideas
  • Want a passive course with no personal involvement
  • Want to pursue ten marketing channels at once
  • Are looking for certainty without taking action
  • Require daily calls or unrestricted access seven days a week
BG

You're Not Getting Generic Business Coaching

I've spent years working inside HR, running my own independent business, helping hundreds of HR-related businesses grow and interviewing hundreds more founders through the A Better HR Business podcast.

That's given me something no template or general-purpose AI tool can provide: pattern recognition from seeing what works across many different HR consulting and workplace businesses.

Some businesses need a better offer. Some need to reconnect with the right people. Some need a stronger proposal, a partnership campaign, a webinar, a podcast, paid advertising, or simply the confidence to stop changing direction.

My role is to help you work out which of those things matters for your business, and then help you act on it.

  • Former corporate HR professional
  • Former independent HR consultant
  • Decade-plus in HR business marketing
  • Hundreds of HR businesses supported
  • Host, A Better HR Business
  • 300+ podcast episodes
PRIVATE INTAKE

Join The HR Business Accelerator Fast Track

HR BUSINESS ACCELERATOR FAST TRACK
$997 USD One-time payment
  • Pre-session business diagnostic
  • AI-assisted experience and opportunity analysis
  • 90-minute private Deep Dive
  • Personalized HR Business Growth Plan
  • One priority client-acquisition campaign
  • 30 days of private asynchronous support
  • Responses within one business day, Monday to Thursday
  • Three months of relevant Growth Hub resources
  • Specialist AI tools, templates and playbooks
  • Keep the plans and assets created during the Fast Track
JOIN THE FAST TRACK FOR $997

Private places are limited because every Fast Track includes personal analysis, a one-to-one Deep Dive and direct implementation support from me.

"If a typical client engagement is worth several thousand dollars, you don't need dozens of new clients for this work to matter. A better offer, a stronger proposal or one valuable new relationship can have a meaningful commercial effect. The purpose of the Fast Track is to improve the quality of the decisions and actions that lead to those opportunities."
QUESTIONS

Frequently Asked Questions

Is this for new or established HR consultants?

Both. It can help someone preparing to launch make the initial decisions properly, and it can help an established consultant simplify or improve a business that's become inconsistent. You should already have meaningful HR, workplace or people expertise.

Is this only for generalist HR consultants?

No. It applies just as well to organizational development, L&D, leadership, employee relations, recruitment, reward, wellbeing, DEI, people analytics, HR technology and other HR-related specialties.

Is the advice relevant outside Ireland?

Yes. I've worked with HR-related businesses in Ireland, the UK, North America, Australia and other international markets. Recommendations are adapted to your location and buyers.

What happens after I join?

You'll receive login details and onboarding instructions, complete the diagnostic, and book your 90-minute Deep Dive.

What should I bring to the Deep Dive?

Relevant information about your current services, pricing, clients, prospects, website, LinkedIn profile, proposals, previous marketing, goals and ideas. The onboarding process explains exactly what's needed.

Will Ben create my marketing for me?

The Fast Track is primarily a strategy and implementation-support service. I'll help shape messages, offers, campaign assets and decisions, but it's not a fully done-for-you marketing agency service.

Will I receive a personalized plan?

Yes. The recommendations and plan are based on your experience, business, market, goals, constraints and preferred way of working.

How does the private support work?

You'll send questions, drafts and updates through the designated private messaging channel. I respond within one business day, Monday to Thursday, for 30 days after the Deep Dive.

Will this guarantee that I win clients?

No. Results depend on your market, offer, experience, implementation and many other factors. The Fast Track provides analysis, recommendations, tools and support, but can't guarantee revenue or clients.

Is this an online course?

No. The central value comes from the personalized diagnostic, private Deep Dive, tailored plan and implementation support. Relevant resources are provided to support the agreed plan.

How long do I have access to the resources?

You'll have three months of access to the relevant Growth Hub tools and resources, and you keep any plans and assets created for your business.

What if I want continued help afterward?

Where appropriate, Fast Track clients may be invited to continue with ongoing private advisory support through the HR Growth Engine. This is entirely optional and isn't included in the $997 purchase.

Can I get a refund?

Full refund policy details are provided at checkout and in your onboarding materials.

STOP TRYING TO FIGURE OUT EVERYTHING ALONE

Let's Decide What Will Move Your HR Business Forward

You already have the HR expertise. The Fast Track will help you make the commercial decisions, choose the right priorities and put a practical client-acquisition plan into action.

HR Business Accelerator Fast Track
$997 USD
One-time payment
JOIN THE FAST TRACK

Complete your diagnostic, book your private Deep Dive and start building a clearer route to new clients.